The first known written reports on the nourishing juice of the aloe vera plant reach as far back as 6,000 years ago in ancient Egypt.

Aloe was regarded as a sacred plant the “blood” of which held the secrets to beauty, health and immortality.

Both Cleopatra and Nefertiti greatly valued the nourishing juice and used it as a part of their daily skin and beauty care. The usage of aloe was regarded as the pursuit of physical beauty.

Even the dead were embalmed with aloe vera because of its anti-bacterial and anti-fungi qualities. The common belief was that in stopping the physical decomposition process eternal life could be attained – both on a physical and a spiritual level.

Aloe was known as the “plant of eternity”. Its anti-inflammatory and pain soothing effect were documented in the “papyrus Eber” of 1,550 BC.